It can be challenging for small- and medium-sized businesses (SMBs) with limited resources to get their marketing efforts off the ground. Fortunately, with marketing automation, SMBs can streamline repetitive processes and establish more cost-effective marketing campaigns.
How automation can transform your marketing processes
Why dashboards are vital tools for business growth
5 Reasons every SMB needs marketing automation
Marketing automation can be a large budget line item for a small- to mid-sized business (SMB). With limited means and resources, many SMBs would rather rely on good old human effort. However, sending emails, segmenting lists, following the buyer’s journey, and performing other essential marketing tasks manually is not just time-consuming, but it is also often costly and error-prone.
5 Ways you can benefit from business dashboards
How robust dashboards help your business
A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards give you an overall view of your business. Here are some uses of dashboards in real-life business situations.
Marketing insights
An organization's marketing department typically analyzes a significant amount of data from various channels.
Increase your leads by automating SMB marketing
Using Alexa in your office
Reasons your business needs CRM software
Failure to understand your customers’ needs and wants could result in ill-informed marketing strategies. And when your company can’t satisfy their demands, they’ll likely turn to your competitors instead. To prevent this, deploying a customer relationship management (CRM) system can make a world of difference.
Google Updates Chrome with New Features
As both an internet user and a business owner, you need to know how to get the most out of your web browser. If you want to see Google as a business tool rather than a difficult inconvenience, read on.
Ad Blocking
Android users will be pleased to hear that the newly updated Google Chrome comes with an ad blocking feature.
Get big leads with marketing automation
Marketing automation was once a technology reserved for mega corporations and enterprise-level businesses. Fortunately, the IT industry is making business tools cheaper and more accessible all the time. Nowadays, if you’re a small business owner, you’d have to be crazy to pass up all that marketing automation has to offer.
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